Young and Fraser, Canadian Advertising and Marketing Law

Canadian Advertising and Marketing Law

Young & Fraser

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Product Description

Provides complete coverage of all the laws governing the advertising and marketing of products in Canada. Designed for both legal professionals and the marketing and advertising professionals they represent. This work gives an in-depth examination of both the federal and provincial laws affecting advertising, packaging, pricing, promotion and distribution.

Top legal experts present clear, detailed commentary on such issues as labelling requirements, total price disclosure, advertising content restrictions and permitted promotions and contests. Specific products that are specially regulated receive individual attention including food and drugs, cosmetics, liquor and tobacco products and hazardous products.

Latest Publisher's Note

Publisher's Note

2014 - Release 6

This publication provides an in-depth examination of both the federal and provincial laws affecting advertising, packaging, pricing, promotion and distribution. Clear, detailed commentary is presented on such issues as labelling requirements, total price disclosure, advertising content restrictions and permitted promotions and contests. Specific products that are specially regulated receive individual attention including food and drugs, cosmetics, liquor and tobacco products and hazardous products.

This release features the addition of new and replaced documents in Chapters 21 (Advertising, Marketing and Promotions Statutes) and 31 (Alberta).

Highlights:

This release features the addition of the following documents:

 The following documents have been replaced: